
Swiss Group Ltd, the official distributor of JETOUR and SOUEAST vehicles in Ghana, has officially launched the JETOUR & SOUEAST Auto Expo 2026. The three-day automotive showcase is being held at GHUD Park, located at the Accra Mall, from October 30 to November 1, 2026. The event serves as a strategic platform for the distributor to bring these two prominent vehicle brands closer to the Ghanaian public, offering a comprehensive experience for automotive enthusiasts and potential car owners.
Throughout the duration of the exhibition, attendees have the opportunity to explore a diverse range of vehicles and engage with the brands through interactive activities. Swiss Group Ltd has integrated supervised test drives into the expo, allowing participants to experience the performance, handling, and comfort of the various models firsthand. To assist those considering a purchase, the event features dedicated information desks regarding financing options, where experts provide guidance on structured payment plans and acquisition strategies tailored for the local market.
Beyond vehicle sales, the exhibition emphasizes the importance of long-term ownership and maintenance. Representatives are available to discuss after-sales support, including the availability of genuine spare parts and specialized service packages. By consolidating vehicle displays, financing advice, and maintenance information in one location, Swiss Group Ltd aims to strengthen the market presence of both JETOUR and SOUEAST in Ghana while providing a streamlined experience for prospective buyers at one of the capital's busiest commercial hubs.