
The Ministry of Gender, Children and Social Protection (MoGCSP) has officially launched the 2026 National Breast Cancer Awareness Month in Ho, Volta Region, spearheading a nationwide campaign to reduce the impact of the disease. Under the theme ‘Every Story is Unique, Every Journey Matters’ and a rallying call for ‘Early Action, Better Outcomes,’ Minister Dr. Agnes Naa Momo Lartey highlighted that Ghana records approximately 5,000 new breast cancer cases annually. The campaign aims to transition the national conversation from one of stigma to one of active support, emphasizing that collective involvement from men, boys, and community leaders is essential to addressing the misconceptions that often delay diagnosis.
Statistics presented during the launch underscore both the gravity of the challenge and the potential for recovery. The Volta Regional Health Directorate revealed that the region has recorded 1,182 cases over the past five years, with 146 cases in 2026 alone. Nationally, mortality remains high, with figures from the International Maritime Hospital (IMaH) indicating over 2,600 deaths in the past year. However, the Breast Society of Ghana (BSG) provided a powerful incentive for screening, noting that the survival rate for breast cancer in Ghana exceeds 90% when the disease is detected and treated in its early stages. Despite this, many women continue to seek medical attention only when the cancer has reached an advanced stage due to fear, financial constraints, and limited awareness.
Medical experts and advocates are intensifying public education on the symptoms and necessity of regular check-ups. Dr. Freda Prempeh, founder of the Ultimate Women Foundation, and specialists from the IMaH have urged women to conduct regular self-examinations and monitor for changes such as new lumps, skin alterations, or changes in breast shape. Dr. Juanita Brehua-Nkansah, an oncology specialist, specifically recommended regular mammography screenings for women aged 40 and above. Experts also stressed that breast cancer is not exclusive to women; men are encouraged to be vigilant regarding their breast health as well. The campaign highlights that while psychological and financial burdens remain significant, proactive monitoring is the first step toward effective management.
To facilitate early detection, several organizations have announced free screening initiatives throughout October. The Ministry of Gender is coordinating 10-day free screenings in Accra and local community outreach programs, while IMaH and Fidelity Bank are offering free breast ultrasound and clinical screenings. These efforts are aligned with World Health Organization targets to minimize avoidable delays in treatment. As the ‘Pink October’ activities unfold across the country, health professionals are calling for systemic improvements to ensure that once a case is identified, the journey from diagnosis to treatment is affordable, timely, and supported by a robust healthcare framework.